A NEW West Midland Safari Park Apple App has launched today to celebrate the 40th year of operation of the park.

The app is aimed to enhance your day experience at the park by providing you with park information like new attractions, features in the park, places to eat and more.

The app is downloadable from the Apple App Store NOW for free.

Key Features of the app include:

-New for this year attractions

-Discover interesting facts about the animals we have at West Midland Safari Park

-Plan your shows and encounters with our Activities planner

-Visitor Information

-Connect and share with Facebook and Twitter

Download the app now at: https://itunes.apple.com/gb/app/west-midland-safari-park/id618179356?mt=8

Talk about the new app on our Facebook page, Twitter page or our Forum. Go to the website homepage and click our links to all the social media areas.

Recently, is has come to Safari Sundown's attention that the park have recently started to add plans to the planning application submitted to Wyre Forest Council.

The only plan on the application at the moment is the confirmed location, which will be on Bunker's Hill, close to the roundabout for Bewdley Town Centre & Kidderminster.

It's thought from the plans and concept arts that there will be new exits added to the roundabout for the Hotel & Waterpark as a drop off/Bus stop area.

It's now thought that the development plan is full steam ahead, and our Hotel & Waterpark mini site will be online within the next few days.

Below we have attached the Official location plan from the Wyre Forest Planning area. The plan is (C) to Wyre Forest Planning.

As always, we'll bring you the latest updates ASAP on our social pages, website & forum.

In the meantime, why not discuss today's breaking news on our forums or social pages!

Facebook: http://www.facebook.com/safarisundownuk

Forums: http://safarisundown.createaforum.com/index.php

Twitter: http://www.twitter.com/SafariSundown

West Midland Safari Park is set to be OPEN on 23rd March 2013 despite the heavy snowfall during Thursday evening, Friday Afternoon & Friday evening.

We will bring you full updates on the Facebook page, Twitter page & website regarding the status of the park.

Some rides & attractions in the Amusement Area may be CLOSED due to cold weather & low temperatures. The snow may also effect the roads on the safari drive through, however these are normally gritted and cleared in time for park opening.

If your travelling to the park this weekend, drive carefully and take full consideration that some attractions/areas of West Midland Safari Park may be closed due to health and safety regulations.

We'll bring you updates as we get them.

The plans for the Hotel, Waterpark & Conference Centre have NOW been submitted to the council. The park first confirmed the first stage of the new multi-million pound development scheme back in 2011, and the plans were expected to be submitted in early 2013.

The plan has been submitted on the councils website, however it is only a minor plan. The plan is regarding a new screening option under regulation 5 of the town & country planning regulations regarding the Hotel, Waterpark & Conference Suite. It's thought full plans will be released in the next few weeks with planning pictures.

If the plans are confirmed, it's thought the development will open during the 2015/16 season.

Discuss the news on our facebook page (www.facebook.com/safarisundownuk) or on our forum.